Pay for Placement

Guaranteed, qualified and immediate traffic from the top search engines

Overture
As the largest pay-for-placement directory on the Internet, Overture.com has established partnerships with many of the larger search engines, portals and ISPs (e.g., Yahoo!, MSN, Lycos, AltaVista, Netscape, Direct Hit, Hotbot, Iwon, NBCi, Go.com).

Reaching almost 85\% of all Internet users, these partnerships display Overture.com's highest two or three bidders for keywords/phrases prominently on the first page of their own search results.
Initial Research: Netricks™ will research the most relevant, localized and targeted keywords and phrases to bid on.

 

We have found that with proper keyword/phrase ion, these services can be very cost effective and efficient at generating high quality Web site traffic. However, as advertisers are in constant competition for the top spots, getting the most out of these services requires constant attention.

 

 

To ease this burden for our clients, Netricks™ manages the following aspects of setting up and monitoring your campaign:

Setup: We prepare effective titles and descriptions for all of your listings. We make sure that the titles and descriptions will pass Overture's strict editorial review process. We then coordinate the opening, funding and initial bid setting on your account.

Continual Monitoring: Using our proprietary bid management technology, all keyword bids will be continually monitored to ensure strategic and cost effective placement on all keywords within your budget.

Reports: Netricks™ will prepare comprehensive reports detailing the exact number of click-throughs that were generated from the campaign with details on how many click-throughs were driven from each relevant keyword and phrase.

Google has converted a portion of its Web site to the Pay Per Click model, similar in concept to the Overture Pay for Placement model. More than 150 million times a day, people use Google to find what they're looking for. Based on our observations, we believe that Google Adwords is an excellent choice to complement Overture for those clients looking to capture an even larger percentage of their online target market share.


Google AdWords ads appear on Google and partner sites including AOL, Earthlink, Ask Jeeves and Sympatico Lycos.

Netricks™ Google campaign management services include:

Initial Research: Netricks™ will research the most relevant, localized and targeted key words and phrases to bid on.

Setup: We prepare effective titles and descriptions for all of your listings. We make sure that the titles and descriptions will pass Google’s editorial review process. We then coordinate the opening, funding and initial bid setting on your account.

Continual Monitoring: To ease this burden for our clients we have developed a set of digital tools and internal processes that allow us to efficiently monitor and optimize your Google Pay Per Click Campaign.

Reports: Netricks™ will prepare comprehensive reports detailing the exact number of click-throughs that were generated from the campaign with details on how many click-throughs were driven from each relevant keyword and phrase.

Contact us for a free consultation or quote and to learn more about how Netricks™ can help your organization develop and grow on the World Wide Web.